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Looking through a video camera screen at the background of an empty chair, portable lights and boom microphone which are situated in front of a dark blue screen with red type which reads Hugh Jackman world tour
Behind the scenes of the Hugh Jackman 2019 world tour press junket. (Image: Andrew Sweeting)
PUBLIC RELATIONS
Friday 23rd August 2024
Member Exclusive
10 minute read

Tedious, torturous and time-pressed: are the days of the press junket numbered?

Once they were an easy way to eke valuable publicity from a celeb’s busy schedule. Now in an age of digital media and increased awareness about mental health, are they still fit-for-purpose?

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