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LEARNING

A woman wearing a grey hijab and blue outfit is stood over paperwork on a table while speaking to four male and female colleagues.
LEARNING
How to use segmentation, targeting and positioning for media relations
The exterior of the Common Press bookshop with a large window. The brickwork to the side is covered in colourful graffiti.
LEARNING
Eight of the best LGBTQ+ bookshops across the UK
Collage on a blue background featuring a cut out black and white photograph of a woman looking astonished. She is flanked by two question mark and a squiggly line.
LEARNING
Understanding digital PR from a puzzled marketing student’s perspective
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Member Exclusive
Two smiling colleagues - a Black man wearing a yellow jumper and a white woman wearing a dark jacket - chat in a light filled atrium. Both hold folders.
LEARNING
How PR professionals can break into management consultancy
A middle-aged woman with brown hair and orange jacket over a black top looks to her right while stood in front of a desk in a light office. There are plants in the shot.
LEARNING
When perimenopause and neurodivergence collide in the workplace
Two colleagues – a white male with red hair and glasses and holding an open laptop and a white female with a dark ponytail - are stood in conversation. A screen of computer code can be seen behind them.
LEARNING
PR skills need a digital reboot
Against a brown background a business woman with dark hair and dressed in blue holds a laptop in her hand.
LEARNING
The two-minute pause that could save your reputation on a deadline
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Member Exclusive
A senior white businesswoman wearing a pink patterned jumper is sat next to a Black, male middle management colleague who is wearing an orange shirt and blue jeans. They are looking at a laptop on a coffee table.
LEARNING
The power of reverse mentoring for PR professionals
A typographic illustration featuring the word AI written in 3D gold lettering next to the words additional income in white. It is surrounded by graphics of gold coins.
LEARNING
If AI now stands for 'additional income' what does it mean for PR?
A digital screen showing stock market data for different countries stock exchanges.
LEARNING
Planning an IPO? Here’s your pre-IPO internal communications playbook
A side profile illustration on a pink background of business people walking up the first rung of a two rung staircase towards a green tree.
LEARNING
The big mistake PR pros make about B Corp status
A young white man with dark hair and moustache grimaces as he stares at the mobile in his hand. He is sat in a front of a computer at a desk with a blue cabinet to the right of the image.
LEARNING
Tell us your experiences of working with gen Z
Member Exclusive
A concept of stress showing a business man holding his head in his hands while a motion blur shows colleagues around table handing him paperwork
LEARNING
Stressed out: PR professionals on surviving the workplace pressure cooker
High angle shot of a businesswoman looking thoughtful while working on her computer late at night in the office
LEARNING
Due diligence isn’t distrust, it’s professionalism
A still from the film I Swear, with actors Robert Aramayo and Maxine Peak walking along a suburban street with trees in the background.
LEARNING
Five neurodiversity TV shows for Neurodiversity Celebration Week
Member Exclusive
A middle aged white woman with a grey bob and beige jumper sat at a kitchen table writing in a notepad while surrounded by a laptop and paperwork.
LEARNING
Everything you need to know about the CIPR’s 2026 Research Fund
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