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PUBLIC RELATIONS
Deepfake – The new ‘weapon of reputational destruction’
Two business colleagues looking at a video camera. The woman on the left is white with blond hair and smiling. She is holding her palms together with fingers facing upwards. The man on the right is also blond and smiling. He gestures to the camera. T
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10 ideas for internal storytelling
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AI disclaimers should be a PR industry standard
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Reviewing Sunday's emergency alert from a comms perspective
Illustration of two people rearranging a list of three life-size numbered sticky notes.
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Why lists dominate marketing. And why you should use them
Three colleagues in business attire are sat in a meeting room. A white woman with dark hair is looking at paperwork. To her left is a white man with light brown hair wearing a grey suit. To the right is an Asian man with dark hair and blue suit and t
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How to deliver effective public affairs in a small team
Illustration of a man drawing a long arrow through the middle of a circular maze
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A simple technique for finding purpose
Illustration of three people walking on a blue arrow which is pointing towards a red and white target. There are green leaves, yellow cogs and blue and white mountains in the background
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12 tips for a long-lasting PR career
Impression of two light green leaves imprinted on darker green grass
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Lessons we learned from becoming a B Corp
Illustration of a hand holding a mobile phone. A red message icon containing a red explanation mark in a white circle overlaps the screen. There sets of curved lines suggesting an audible alert.
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Are you ready and alert?
An illustration of a signpost with four signs pointing in different directions. There are five people looking in different directions and an assortment of arrows and way-finding markers against a skyscraper background with blue sky, sun and clouds
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Internal comms: igniting change in your organisation
Illustration of eight people. Each brain is represented by a different multicoloured design including cogs, numbers, electrical diodes, jigsaw puzzle and circles
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How can we celebrate neurodiversity in the PR industry?
A dark computer screen featuring green machine code type and a large exclamation mark in a yellow triangle with the words system hacked underneath
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Cyber crisis communications – a framework for communicating in the event of an attack
A white woman with grey hair and glasses holds her head with one hand as she stares at the laptop on the desk. She has a look of unease and worry about her.
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The pain of professional ghosting
A paintbrush covered in green paint rests on the lid of a tin of green paint
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Another risk to add to the risk register: Greenwashing
Illustration of three people wearing headphones sat a desk recording a podcast. There are microphones, lights and an on air sign.
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Organic earned media
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